

Markaðsfulltrúi / Senior Marketing Manager
Join us in creating the most fun dating app in the world 🫶
Smitten is a gamified dating app that gets you into better conversations.
We believe work should be fun, and you should be excited to get to work on Mondays. Our attitude towards work is why we got elected Iceland's Greatest Place to Work in 2024.
If you are the kind of person who can’t help but make everyday things more fun, competitive, or interesting, we may be looking for you.
Smitten is pioneering a new era in how single people lead their lives. We are on a mission to create a happier world, bringing happy daters together with a fun and creative approach to online dating.
While talent is a close second, we hire for who you are first. That means your values, your personality, and how you contribute to a supportive, collaborative team culture. We believe the key to success is how we communicate with each other and with our users. Communication is a huge part of both our company culture and our product. We'll support you in becoming exceptional at giving and receiving feedback, taking ownership, and building real trust with your teammates.
You may be a team fit if you:
- Have a deep passion for your work
- Have a driver’s mentality
- Are confident in your skillset
- Are humble enough to know you still have a lot to learn
- Want to become better in people skills
- Have an extraordinarily high standard to do a good job
- Have an entrepreneurial mindset
- Believe life and work should be an amazing, fun experience
We’re looking for a versatile Senior Marketing Manager
…to help us grow Smitten with more impact, personality, and reach. Your mission is to lead smart, creative marketing efforts that make our brand unmissable and our campaigns unforgettable.
You’ll be part of the marketing team and work closely with the VP of Marketing, who leads the team, to plan and run standout campaigns. From product launches to brand moments, you’ll lead projects that blend storytelling, strategy, and execution, and team up with product, growth, and data when needed.
Lead initiatives across growth, brand, and product marketing, from go-to-market strategies to full-funnel campaigns to scrappy, high-impact experiments.
We’re looking for someone who thrives on ownership, speed, and end-to-end execution. You’ll balance creative thinking with structured planning, bringing both strategy and project management into everything you do.
What You’ll Do
- Plan and lead the execution of marketing campaigns across both new and existing markets
- Shape and scale Smitten’s brand across markets, adapting tone of voice, visuals, and messaging to resonate locally while staying consistent globally
- Collaborate with agencies, creators, influencers, and designers to bring campaigns to life across online and offline channels
- Collaborate with our researcher and analyst to turn user insights into strategies and campaigns that feel relevant, impactful, and impossible to ignore
- Support feature launches and in-app campaigns by partnering with our Product and Growth team
- Track performance, find the right metrics, and iterate fast using a mix of data, gut, and creativity
- Be aware of wider market dynamics, trends in dating behavior, and marketing strategies from other industries that could inspire or inform our work
We might be a match if you:
- Have 4+ years of experience in marketing, ideally in consumer tech, youth-focused brands, or apps
- Are highly organized and confident managing multi-channel campaigns from brief to launch, with strong execution and project management skills
- Have experience launching in new international markets (bonus if you’ve run campaigns in multiple languages)
- Are both strategic and hands-on, able to zoom out to see the brand and zoom in to see the fine details
- Thrive in a fast-moving, ambitious environment (bonus if you’ve helped an early-stage brand grow)
- Are fluent in English and comfortable writing or editing copy when needed
Last but not least - Perks, Comps & Benefits
We are a team of ambitious, highly motivated, and driven people who love their work. We need people who share our vision for work and ethics to become a global dominator in the dating space! You will significantly impact our culture and the company's future!
We believe work should be fun, and it should support and even supercharge your personal and professional growth. To commit to that, we offer you a stock option plan, giving you a tangible share in our joint success. In addition to that, we offer many perks and benefits. You will, of course, get the necessary gadgets to do your work, such as a new phone, computer, noise-canceling headphones, etc. We provide free lunch, drinks, and snacks at the office.
We thrive on the energy at our office and believe that being physically present sparks creativity and makes us move faster. The office is not just where we work; it’s where we share ideas, laughter, and the excitement of building something incredible. However, we value flexibility. So if you occasionally want to take a focus day at home, work from your favourite coffee shop, or even from a beach in Tenerife, we encourage you to do so.
If you want to join us in creating the most fun dating app in the world, we would love to hear from you!












