

Sales Coordinator for Hefring Marine
About Hefring Marine:
Hefring Marine is building the intelligence layer for the world’s largest untapped vehicle fleet, leading the $100B+ data-driven transformation of the maritime industry. Hefring Marine’s flagship product, IMAS®, provides operators of commercial,defense, unmanned, and leisure vessels with advanced AI-powered assistance to enhance safety, efficiency, and survivability, while equipping managers with tools to centralize vessel data for seamless monitoring, analytics, and reporting.
About the Role:
We’re looking for a proactive Sales Coordinator to keep our commercial activities running smoothly and help our sales team succeed. In this role, you’ll be the backbone of our sales and business development administrative efforts, managing day-to-day admin tasks, coordinating marketing activities, and supporting our participation in industry events and trade shows. You’ll make sure our pipeline stays healthy, our CRM is up to date, and our sales team has everything they need to focus on building relationships and delivering on customer needs.
- Assist in clean up, maintenance, and enforcement of proper usage of CRM tool and
ensure data accuracy and integrity within all internal systems. - Prepare proposals, presentations, contracts, and other sales materials.
- Support lead-generation activities and assist with outreach-related tasks.
- Work closely with the sales and finance teams to provide oversight and execution of
daily, weekly, and monthly reports, including pipeline management, sales analysis,
win/loss analysis, and sales metrics. - Act as a key point of contact for the sales team’s administrative needs, ensuring
they’re equipped with the right materials and information. - Support marketing administration and related tasks to help drive brand awareness
and lead generation. - Organize the company’s participation in industry events and trade shows, including
travel planning, logistics, and booth preparation. - Attend events and trade shows when needed, acting as a supportive company
representative. - Join client meetings to provide support and follow-up on next steps.
- Coordinate smooth workflows between sales, marketing, and operations.
- Handle contract administration, document management, and follow-ups to keep
customer engagements on track. - Look for ways to improve processes and keep commercial operations efficient and
organized.
- Bachelor’s degree in a relevant field such as Business Administration, Marketing,
Communications, Finance, or a related discipline. - Minimum 2 years of relevant work experience in sales support, business development administration, or marketing coordination. International experience is advantageous.
- Familiarity with CRM systems (knowledge of Hubspot is advantageous).
- Highly organized with excellent attention to detail.
- Self-motivated, adaptable, and able to manage multiple priorities independently.
- Collaborative team player who enjoys supporting others to succeed.
- Strong written and verbal communication skills in both English and Icelandic.
- Comfortable occasionally traveling for meetings, events, or trade shows.
- Able to work primarily from our Reykjavík office.
- Brings a mindset that is proactive, innovative, sensible, and driven, showing initiative, fresh thinking, and practical focus in everyday work.
- Be part of a dynamic, growing company with an ambitious and supportive team.
- An open and supportive working environment, fostering collaboration and innovation, with regular team social events and activities.
- Work in a diverse, international environment with customers globally and opportunities to travel and represent us at industry events worldwide.
- Involvement in an exciting and challenging industry, with the opportunity to engage
with customers in various professions, from defense, rescue and law enforcement
to tourism and yachting. - Play a key role in keeping our sales and marketing engine running smoothly and help
shape how we grow, learning fast and independently take on responsibilities. - Opportunities for advancement and growth within the company, with the possible
option of potential participation in our stock option scheme over time.













